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Cape Verdean Association of Brockton

About the Project

The Cape Verdean Association of Brockton is a non-profit community based organization whose mission is to provide education, health, civic, social and human services to the Cape Verdean community and those in the greater Brockton area.

The Brief

  • We recommended a website redesign to give the website a clean and streamlined look that reflects the new logo and branding.
  • Working with the organization’s executive team we implemented an impactful homepage design and visually engaging website design to capture users’ attention and keep them engaged with enhanced content.
  • Events Calendar: An interactive events calendar was added to the website, making it easy for visitors to find upcoming events.
  • FAQs: A FAQs section was added, providing answers to commonly asked questions.
  • Downloadable Forms/Applications: Users can download resources, forms and applications from the website.
  • Translation Options: The website features multilingual options, available in French, Spanish and Portuguese, making it accessible to a wider audience.
  • Branding: The new logo was used consistently throughout the website to help customers recognize and remember the organization.

Our Approach

  • We recommended a website redesign to give the website a clean and streamlined look that reflects the new logo and branding.
  • Working with the organization’s executive team we implemented an impactful homepage design and visually engaging website design to capture users’ attention and keep them engaged with enhanced content.
  • Events Calendar: An interactive events calendar was added to the website, making it easy for visitors to find upcoming events.
  • FAQs: A FAQs section was added, providing answers to commonly asked questions.
  • Downloadable Forms/Applications: Users can download resources, forms and applications from the website.
  • Translation Options: The website features multilingual options, available in French, Spanish and Portuguese, making it accessible to a wider audience.
  • Branding: The new logo was used consistently throughout the website to help customers recognize and remember the organization.

The new Cape Verdean Association website now has a professional user-friendly designed website that effectively communicates resources and event information for the community it serves.

The Result

  • A more intuitive website design resulted in an increase in monthly average click through rate indicating increased user engagement.
  • With its clean design, your new website is positioned to impress potential customers and keep them coming back again and again.
  • Improved User Experience: By redesigning the website and adding a slideshow, events calendar, FAQs and translation options we have created a more user-friendly experience for visitors.
  • Increased Engagement: The slideshow on the homepage keeps visitors interested and encourages them to explore other areas of your website.
  • More Accessible Information: Adding an events calendar and frequently asked questions will help visitors find information more easily.
  • Increased Reach: A multilingual audience can be reached through the website’s translation options.
  • Consistent Branding: The new logo will be used consistently throughout the website, reinforcing the brand identity and increasing brand recognition.
  • Ease of Use: Visitors to the website will be able download forms and applications directly, making it easier for them to access what they need.
  • Improved Search Engine Rankings: Implementing best practices for SEO, such as keyword optimization and backlink acquisition, can help websites rank higher in search engine results.
  • Implementing these changes will make the website more appealing to users, and increase traffic.

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